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JÄGER Talk Live – Hunting economy in transition: How AI is changing innovation, ethics, production, and sales

How AI is changing the hunting economy: smarter products, more efficient processes—and new ethical questions for industry and trade?

When & Where

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Sat, 02/28/2026, 13:00 - 13:30

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SHOOTING EXPERTS' Stage | Hall 1 Stand 1-538

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Details

  • Format:

    Talk

  • Language:

    German

Session description

In this live session, Christian Schätze, editor-in-chief of JÄGER magazine, discusses with experts from industry and specialist retailers how AI influences innovation, product development, and marketing. The focus is not only on more efficient processes and new market potential, but also on responsible use: Where are the limits of technological support in hunting practice?

Speaker

Portrait of Christian Schätze
Christian Schätze
Chefredakteur
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Jahr Media
Portrait of Benedikt Altrogge
Benedikt Altrogge
Leiter GH
Portrait of Stefan Schilling
Stefan Schilling
Geschäftsführer