Topics at a Glance
- Future of Retail
- Growth Potential and Market Opportunities
- New Target Groups
- Technology and Artificial Intelligence

The IWA MAIN Stage is the central knowledge-sharing and networking platform for the international trade community at IWA OutdoorClassics. Throughout all exhibition days, you can look forward to inspiring keynotes, current market and retail topics, as well as exclusive insights from leading manufacturers and industry experts. The focus is on the challenges and opportunities of tomorrow, ranging from new target groups and innovative sales concepts to digitalization, artificial intelligence, and international market trends. Take advantage of this opportunity and gain valuable insights to support your business success.
To help you navigate the program more easily, the stage agenda is divided into different presentation formats. This allows you to quickly find the content that is most relevant to your business and interests.
Product innovations presented in a compact format: In short pitches, exhibitors showcase their latest products, technologies, and solutions while providing insights into current developments within their portfolios.
Inspiring personalities, leading industry representatives, and experienced entrepreneurs share their perspectives on current challenges, opportunities, and developments within the international hunting and shooting sports industry.
Market trends, regulatory developments, and key international topics take center stage. Industry experts analyze relevant trends and provide concrete insights into markets, target groups, and business opportunities.