Economically: Fostering Innovation and Opportunities

Through the subsidized Young Innovators joint pavilion and the international Newcomer Area, IWA supports young companies and start-ups in showcasing their ideas and unlocking new business opportunities. By providing access to international networks, markets, and retail, the exhibition promotes sustainable entrepreneurship and contributes to the long-term economic development and resilience of the industry.

Ecological: Responsible Use of Resources

IWA itself relies on digital innovations and a conscious approach to resources to reduce its ecological footprint. The Digital Guide and other digital communication measures minimize the need for printed materials. Where print products are necessary, environmentally friendly, recycled materials are used. Through these measures, IWA demonstrates its sense of responsibility—both at the exhibition and throughout the entire sector.

Social: Diversity, Equality, and Talent

Social sustainability is at the heart of IWA – with a commitment to equality, equal opportunities, and cultural diversity. This is reflected, for example, in the support of women in hunting, the inclusion of Paralympic sports, and a balanced representation of speakers and topics in the supporting programme. The IWA Talent Programme specifically targets schools and universities, thereby promoting the next generation in the industry.