
The public relations of the hunting scene and its impact on the industry
Opportunities & risks of public representation of hunting: Scientific insights on its perception & practical example for authentic PR.
When & Where
Details
Format:
Lecture
Language:
German
Session description
The lecture highlights the impact of hunting representation in social networks, focusing on trophy images. It analyzes how such content influences young non-hunters and affects the public image of hunting. Scientific insights and cross-media practical examples illustrate how credible and successful public relations can align with societal values.