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Bushcraft & Survival: Potential for specialist retailers and the online segment in the Scandinavian context

Sustainable approaches with bushcraft and survival products in specialist and online retail, with a with a focus on Scandinavian product requirements. The presentation shows how these areas affect the product range and sales, what product requirements exist and how the Scandinavian market shapes these topics.

When & Where

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Thu, 02/27/2025, 14:00 - 14:30

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BLADE Demo Area | Hall 5 Stand 5-100

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Details

  • Format:

    Lecture

  • Language:

    German

Session description

Bushcraft and survival are taking outdoor retail into a new dimension. This potential must be exploited, as it offers both specialist retailers and online stores lucrative and sustainable business opportunities. The presentation will show how these areas affect product ranges and sales, what product requirements exist and how the Scandinavian market is shaping these topics.

Speaker

Portrait of Vanessa Blank
Vanessa Blank
Business Owner
Portrait of Philipp Klüpfel
Philipp Klüpfel
Head of Sales