Use #IWA2024 #EyesOnTarget

29 February - 3 March 2024 // Nuremberg, Germany

IWA OutdoorClassics Newsroom

Videos of IWA OutdoorClassic

And where are you? | IWA OutdoorClassics 2024

In 2024, the IWA OutdoorClassics celebrates its golden anniversary. And with good reason: For more than 50 years, the entire industry has been meeting once a year in Nuremberg to present the latest trends and innovations in a protected setting. The world's leading exhibition, which offers more than 1,000 German and international exhibitors in nine exhibition halls as well as an exclusive supporting programme, is set to once again be a true highlight in the industry calendar. Can we count you in?

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Danielle Valkyrie at IWA LIVING ROOM - powered by GunTrade World | IWA Pavilion at SHOT Show 2024

all4shooters at IWA LIVING ROOM - powered by GunTrade World | IWA Pavilion at SHOT Show 2024

Eemann Tech at IWA LIVING ROOM - powered by GunTrade World | IWA Pavilion at SHOT Show 2024

Forgotten Weapons at IWA LIVING ROOM - powered by GunTrade World | IWA Pavilion at SHOT Show 2024

Ferkinghoff at IWA LIVING ROOM - powered by GunTrade World | IWA Pavilion at SHOT Show 2024

Ballistol at IWA LIVING ROOM - powered by GunTrade World | IWA Pavilion at SHOT Show 2024

Schmidt & Bender at IWA LIVING ROOM - powered by GunTrade World | IWA Pavilion at SHOT Show 2024

Talks about IWA in the IWA LIVING ROOM - powered by GunTrade World | IWA Pavilion at SHOT Show 2024

Waldfein at IWA LIVING ROOM - powered by GunTrade World | IWA Pavilion at SHOT Show 2024

Polenar Tactical at IWA LIVING ROOM - powered by GunTrade World | IWA Pavilion at SHOT Show 2024

Amy9x19 at IWA LIVING ROOM - powered by GunTrade World | IWA Pavilion at SHOT Show 2024

Nick from Airsoft Helden @ IWA LIVING ROOM - powered by GunTrade World | IWA Pavilion at SHOT Show

IWA OutdoorClassics 2024: Your content hub!

As the world's leading trade fair for the hunting and shooting sports industry, IWA OutdoorClassics is the hub for innovations and trends. Find content for your magazine and channel from the fields of hunting, sport shooting, hunting accessories, outdoor equipment, knives and clothing at IWA OutdoorClassics.

Proof of trade visitor status for IWA OutdoorClassics

Admission to IWA OutdoorClassics is restricted exclusively to trade visitors. In this film you can see which documents you can use to legitimise yourself successfully.

#IWAcampfire - Airsoft Days 2023 Recap

Check out now what we experienced in Mahlwinkel at the Airsoft Days by Airsoft Helden: 2 days full of action. The combination of competition, community experience and the opportunity to live out your own passion for airsoft make it the perfect beginner event for those interested in airsoft. The ideal training for the Dark Emergency 2024.

#IWAcampfire - Camp Hohenhorn 2023 Recap

Check out what we experienced at Camp Hohenhorn. Hunters from all over Germany met in Hohenhorn to exchange ideas and improve their skills in game shooting. Whether on the shooting range, the hunting perch, or around the campfire in the evening, Camp Hohenhorn showed us the diversity of hunting and highlighted the importance of combining tradition with innovation. Whatch the full recap video and get immersed in the world of Camp Hohenhorn.

#IWAcampfire - Lynx Brutality 2023 Recap

Watch the video of the first stop of the IWA Campfire now! Join the engaging world of intense tactical shooting at Lynx Brutality 2023, where 100 talented competitors pushed the limits in the ultimate battle for the win. Experience the thrills, precision and team spirit that defined this remarkable event.

#FOLLOWYOURFIRE - IWA CAMPFIRE

Throughout Europe and the rest of the world, always on the lookout for interesting hotspots and cool events. With fascinating people and burning issues at impressive locations. In your environment. Live, direct and as a community. And always on fire. Find all information about the IWA Campfire at www.iwa.info/en/campfire

Become exhibitor at the worlds leading exhibition for the hunting and target sports industry!

Where opportunities can turn into markets, it pays to be there - at IWA OutdoorClassics, passion meets the issues of the industry. Don't miss this chance and be there as an exhibitor at the next IWA OutdoorClassics for the 50th anniversary edition on 29 February - 3 March 2024 in Nuremberg!

IWA OutdoorClassics 2023!

It was a blast! Four exciting days with numerous highlights are now behind us. We are already looking forward to seeing you again in 2024. Save the date now: 29 February - 3 March 2024.

#experienceIWA OutdoorClassics 2023!

Are you addicted to adrenaline? Then you absolutely must visit IWA OutdoorClassics 2023! Because only in Europe’s most exclusive hunting ground for shooting sports, outdoor activities and safety will you experience fascinating live demonstrations, exhibitions, and product presentations. Sounds fun? Then find out now what highlights are waiting for you.

Working together toward the same target: IWA OutdoorClassics 2023

#experienceIWA on 2 - 5 March 2023 in Nuremberg! Get all the information you need at www.iwa.info/adrenalin.

EYES ON TARGET at IWA OutdoorClassics 2023 - Be part of it!

Be part of IWA OutdoorClassics 2023! From 2 - 5 March 2023 in Nuremberg, Germany.

That was the IWA OutdoorClassics 2022!

The pleasure of personal encounters with customers and business partners was palpable everywhere in the exhibition halls at IWA OutdoorClassics 2022. Take a look at our clip with impressions of the IWA OutdoorClassics 2022 and some statements of our exhibitors.

MEET THE POWER OF IWA – IWA OutdoorClassics 2022

MEET THE POWER OF IWA. Meet our exhibitors at their boths, at the community areas, at the IWA stage and the after work events at the Game Lounge. Get your ticket now and be part of it from 3 - 6 March 2022 in Nuremberg. (This video contains highlights of the IWA OutdoorClassics 2019.)

Interview on the 2022 trade show season - supported by WM Intern

Roland Zobel from WM Intern talks to the IWA OutdoorClassics and HUBANA team about the event year 2022. In the conversation we go into detail about the upcoming IWA and the second edition of HUBANA. The people involved also talk about the highlights of the SHOT Show (Rebecca Renn, Anna-Catharina Heller, Georg Loichinger).

Welcoming Address of Marcus König for IWA OutdoorClassics 2022

Welcoming Address of Marcus König, Lord Mayor City of Nuremberg, for IWA OutdoorClassics 2022.

EYES ON TARGET - IWA OutdoorClassics 2022

FINALLY LIVE AGAIN! 3 - 6 March 2022 in Nuremberg. Touch and test products, discover trends and make new business contacts in exchange with the community! This is what IWA offers you - your leading international business platform for hunting, shooting sports, equipment for outdoor activities and for civilian and official security applications.

IWA Live Talks | 25.11.2021 – The handgun on the hunt – hardly appreciated and yet essential

Christian Bender, shooting instructor and trainer for stress-resistant gun handling (www.kurzwaffenausbildung.de) and Sven Voigt, hunter and outdoor trainer, spoke in our sixth IWA Live Talk about what exactly the handgun made indispensable, which handgun they use for hunting, how you can find the perfect handgun for yourself and what avoidable mistakes are. Enjoy watching! Moderation: Rebecca Schönfelder, Executive Director IWA OutdoorClassics IWA Live Talks are part of our Road to IWA 2022 and will take place every last Thursday of the month at 4 pm (CET). All further dates and topics of the IWA Live Talks can be found on our website: www.iwa.info/en/roadtoiwa2022/overview.You can easily register here free of charge for our next IWA Live Talks: www.iwa.info/en/roadtoiwa2022/registration-live-talks. We are looking forward to seeing you!

IWA Live Talks | 28.10.2021 – Latest developments in lead and non-lead bullets

Seth Swerczek, Marketing Communications Manager at Hornady and Jens Tigges, Marketing Director at Outdoor Marketing International GmbH spoke in our fifth IWA Live Talk about the latest developments in lead and non-lead bullets and gave some practical tips for hunting and long range shooting. Moderation: Rebecca Schönfelder, Executive Director IWA OutdoorClassics IWA Live Talks are part of our Road to IWA 2022 and will take place every last Thursday of the month at 4 pm (CET). All further dates and topics of the IWA Live Talks can be found on our website: www.iwa.info/en/roadtoiwa2022/overview You can easily register here free of charge for our next IWA Live Talks: www.iwa.info/en/roadtoiwa2022/registration-live-talks. We are looking forward to seeing you!

IWA Live Talk | 12.09.2021 – Night sight & thermal imaging - weal or woe of hunting?

Michael Waldbrenner, Frank Weiland (Lahoux Optics), Ralph Wilhelm and Carsten Zulauf (Jagdservice Franken) spoke at HUBANA 2021 Hunting Experience Days Lembeck Castle about the technical advantages and disadvantages of Night Sight and Thermal Imaging. What the legal framework looks like, and what the ideal equipment could be on a limited budget. Moderation: Michael Waldbrenner. IWA Live Talks are part of our Road to IWA 2022 and will take place every last Thursday of the month at 4 pm (CET). All further dates and topics of the IWA Live Talks can be found on our website: www.iwa.info/en/roadtoiwa2022/overview. You can easily register here free of charge for our next IWA Live Talks: www.iwa.info/en/roadtoiwa2022/registration-live-talks. We are looking forward to seeing you!

IWA Live Talks | 26.08.2021 – Long Range Shooting and Hunting

Nic Kytlica, Shooting Sports Marketing Manager at Leupold + Stevens, spoke in our third IWA Live Talk about how advances in technology made long-range shooting easier than ever, why it is so important to have all the necessary tools to be successful, and the rise of long-range competition shooting in Europe. Moderation: Rebecca Schönfelder, Executive Director IWA OutdoorClassics. IWA Live Talks are part of our Road to IWA 2022 and will take place every last Thursday of the month at 4 pm (CET). All further dates and topics of the IWA Live Talks can be found on our website: www.iwa.info/en/roadtoiwa2022/overview. You can easily register here free of charge for our next IWA Live Talks: www.iwa.info/en/roadtoiwa2022/registration-live-talks. We are looking forward to seeing you!

IWA Live Talks | 29.07.2021 - Let’s speak about the trend topic: barrel lengths

Ralph Wilhelm (Renown weapons and ammunition) and Jens Tigges (Marketing Director, Outdoor Marketing International GmbH) spoke in our second edition of IWA Liove Talks about advantages and disadvantages of short barrels and discussed which influence the barrel length on ballistics and hunting practice have. Moderation: Rebecca Schönfelder, Executive Director IWA OutdoorClassics From 2:36: Ralph Wilhelm - Barrel length and its influence on internal, external and terminal ballistics for tactical and hunting applications From 39:20: Jens Tigges - Effect of barrel lengths in hunting practice IWA Live Talks are part of our Road to IWA 2022 and will take place every last Thursday of the month at 4 pm (CET). All further dates and topics of the IWA Live Talks can be found on our website: https://www.iwa.info/en/roadtoiwa2022/overview You can easily register here free of charge for our next IWA Live Talks: https://www.iwa.info/en/roadtoiwa2022/registration-live-talks We are looking forward to seeing you!

IWA Live Talk | 24.06.2021 – Digital marketing and communication in the gun industry

In our first IWA Live Talk Jan Hüffmeier (GT Outdoors), Charlie Jacoby (Fieldsports Channel) and Pedro Ampuero (KUIU Ultralight Hunting) spoke about new trends and new directions in digital marketing in the gun industry. IWA Live Talk was sponsored by GT Outdoors. Moderation: Rebecca Schönfelder, Executive Director IWA OutdoorClassics IWA Live Talks are part of our Road to IWA 2022 and will take place every last Thursday of the month at 4 pm (CET).

IWA Studio Edition 2021

What an amazing show! IWA Studio Edition – 3h full of infotainment was live on 12th March 2021 – the actual opening day of IWA OutdoorClassics – and has thus given the start signal for the Road to IWA 2022! You have missed the show? No problem! We have recorded the show for you. See the entire IWA Studio Edition here.

IWA Studio Edition – register now for free!

It's Showtime! Register now for free for the IWA Studio Edition 2021!

IWA OutdoorClassics 2019 – Highlights

The official clip to the highlights of IWA OutdoorClassics 2019. Whether hunting accessories or personal protection: The world-leading trade fair IWA OutdoorClassics shows high-quality guns and outdoor products from international suppliers. Experience light materials, great comfort and improved functions. The equipment for civilian and official self-defense is also the centre of attraction.

IWA OutdoorClassics 2020 – Airsoft Shooting Area

The official Clip of the Airsoft Shooting Area at IWA OutdoorClassics 2020. Impressions of the special show with the latest airsoft weapons. Take the opportunity to experience the handling and accuracy of the products for yourself and exchange technical information with manufacturers.

IWA OutdoorClassics 2020 – Retail 4.0

The official Clip of the special show Retail 4.0 at IWA OutdoorClassics 2020. Impressions of the special show for the future of retailing. The area shows how retail behavior is changing in the digital age and what opportunities specialist retailers can seize to respond with sustainable products and suitable solutions.

IWA OutdoorClassics - Become part of the success

Take a look through the inspiring images of last year’s event and see the success of IWA OutdoorClassics for yourself! IWA OutdoorClassics takes place from 8 - 11 March 2019 in the exhibition center Nuremberg

IWA Live 2019 - Daily review sunday

IWA OutdoorClassics is the world-leading trade fair for hunting, shooting sports, equipment for outdoor activities and for civilian and official security applications. IWA Live shows you the highlights from Sunday.

IWA Live 2019 - Daily review saturday

IWA Live has summarized the highlights of the second day of the IWA OutdoorClassics for you.

IWA Live 2019 - Daily review friday

See a summary of friday's highlights

IWA OutdoorClassics – The Place to be

IWA OutdoorClassics is the most important exhibition for hunting, shooting sports, equipment for outdoor activities and for civilian and official security applications. Showcase your products development, solutions and services to more than 47,000 international trade visitors.

IWA OutdoorClassics - Ready for more

The leading international trade fair for hunting and shooting sports, outdoor equipment, and civilian and official safety needs is turning 45. We aren’t celebrating with confetti, but with a big plus for our visitors: More new developments, more know-how, more inspiration, more meetings, more experiences and more trends. For your business success.

IWA OutdoorClassics - on to more success

Provide your customers with a wide selection. They place higher standards on their own equipment and the range of activity of this target group has grown steadily over the past few years. Meet the demand with an intelligently adapted range and add to the diversity of your products with survival or fishing equipment.

IWA OutdoorClassics - on to more security

When you are responsible for yourself and others, you must be able to rely on your equipment. Gain an overview of classic products as well as innovations and see the latest technology for yourself. The range of exhibitors is wide and diverse, from pepper spray and full sets of safety equipment to emergency rescue equipment.

IWA OutdoorClassics - on to new adventures

Our environment offers boundless possibilities. Your range of products should include exactly what outdoor enthusiasts will need. They look for equipment from knives and binoculars to hiking boots and clothes to cookers and tents.

IWA OutdoorClassics 2016 - trends and impressions

The official film of IWA OutdoorClassics 2016. Impressions and trends displayed at the world-leading trade fair for hunting, shooting sports, equipment for outdoor activities and for civilian and official security applications at the exhibition centre in Nuremberg.

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