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Use #IWAshow

High performance in target sports, nature activities and protecting people

6 - 9 March 2020 // Nuremberg, Germany

Registration for the New Product Center

IWA OutdoorClassics New Product Center

Trends & Innovations in the New Product Center – register your novelty now!

Target Sports, Nature Activities & Protecting People: In the New Product Center of IWA OutdoorClassics 2020 you as an exhibitor will show your product novelty to trade fair visitors - in addition to your main trade fair stand!

NEW: The New Product Center is moving!

Place your new products now at an even more popular location! At IWA OutdoorClassics 2020 we will be relocating the New Product Center to the transition area between Hall 5 and Hall 6 and thus to the best frequented passageway area of the exhibition center. Together with the New Product Café that will be created there, the New Product Center will be even more visible and even more popular!

Are you an exhibitor at IWA OutdoorClassics 2020 andwould like to inspire trade fair visitors in the New Product Center with your new product?

Please contact us directly!

Your advantages as an exhibitor:

  • Exclusive second positioning of your novelty (incl. decoration and labelling)
  • Free access for all visitors during the trade fair period
  • Online presentation of your company on the exhibitor and product database in the special show area
  • Recording of the New Product Center and all participants on the trade fair website under "Supporting programme"
  • Labelling in the trade fair companion
  • Every product is presented by a product description (including a reference to your stand number)

2020 will build on the success figures of 2019: more than 45,000 trade visitors from 122 countries were at the event in Nuremberg in 2019 and viewed 100 product innovations.

See some photos of the New Product Center 2019 here.

Contact for Inquiries

Pia Freitag
Pia Freitag
F +49 9 11 86 06-12 00 51