Scoring on the Digital Retail playing field
Through the use of digital technologies at the POS, more and more retailers are trying to connect their stores with the digital world and thereby win new target groups. The variety of digital tools for sales support is great, the necessary added value for the customer is not always given.
In this seminar, Bernd Albl from umdasch Digital Retail will illuminate those digital tools that retailers can use profitably for noticeably more staging at the POS. Using various examples from the retail world, he will discuss key planning and implementation parameters.
--- Date: 08.03.2019 Time: 3:15 PM - 3:45 PM Location: Special area at the walkway between hall 3A and 4A