Use #IWA2023 #EyesOnTarget
29 February - 3 March 2024 // Nuremberg, Germany
You can find our special shows and other highlights at a glance on our highlight page.
Programme of IWA OutdoorClassics 2023
Daily overview Friday 03 March 2023
XPERIENCE
⁄ ⁄
more
More #Xperience than ever before! Look forward to new exclusive formats at IWA OutdoorClassics 2023. Visit the IWA Stage, the OPTICS Testing Area, the BLADE Demo Area and the AIRSOFT Shooting Range and look forward to many more highlights from March 2 - 5, 2023 in Nuremberg!
10:15
-
10:45
Don't market 'what you do', market 'why you do it'
Speakers:
Martin Dupree - Dupree International // Andy Wright - Dupree International
Location: IWA Stage, hall 7 stand 7-501 & 7-406
This presentation discusses the importance of gaining clarity on a brand's proposition and how this helps decide how an exhibition booth talks to its audience, but all other marketing channels as well.
11:00
-
11:30
Market analysis - facts and figures on the weapons industry
Location: IWA Stage, hall 7 stand 7-501 & 7-406
For a year now, the VDB has been conducting monthly surveys among the specialized trade companies. In the presentation, we will present market figures and sizes as well as product ranges.
11:45
-
12:15
The restrictions on lead ammunition in the EU
Speakers:
Giovanni Ghini - AFEMS - Association of European Manufacturers of Sporting Ammunition // Giuliana Sebastiani - AFEMS - Association of European Manufacturers of Sporting Ammunition
Location: IWA Stage, hall 7 stand 7-501 & 7-406
Panelists will brief participants on the latest initiatives carried out by the European Chemical Agency to restrict the place on the market and use of lead ammunition, and the several consequences that this would have on the industry and users sectors.
12:30
-
13:00
The review of Regulation (EU) 258/2012 on export, import and transit of firearms, their parts and ammunition
Speakers:
Mauro Silvis - IEACS - Institut Europeen des Armes de Chasse et de Sport
Location: IWA Stage, hall 7 stand 7-501 & 7-406
The panel will analyse the main criticalities caused by new proposal to review regulation 258/2012 and the positive improvements that it will bring.
13:15
-
13:45
Export and Transfer of Weapon and Ammunition (Exportcontroll)
Speakers:
Willy Jeanrond
Location: IWA Stage, hall 7 stand 7-501 & 7-406
Presentation of the national regulations according Weapons and Ammunition.
14:35
-
15:20
Light into the darkness - (night) vision technology for hunting
Speakers:
Carsten Zulauf // Michael Waldbrenner // Ralph Wilhelm
Location: IWA Stage, hall 7 stand 7-501 & 7-406
Better advice and selling thanks to expertise around thermal imaging devices and their hunting use.
15:30
-
16:00
Big VDB raffle
Speakers:
Ingo Meinhard - VDB Verband Deutscher Büchsenmacher und Waffenfachhändler e.V.
Location: IWA Stage, hall 7 stand 7-501 & 7-406
On each day of the fair, the VDB will be giving away great prizes.
16:15
-
16:45
Current developments in weapons law
Speakers:
Ingo Meinhard - VDB Verband Deutscher Büchsenmacher und Waffenfachhändler e.V.
Location: IWA Stage, hall 7 stand 7-501 & 7-406
What's on the horizon in terms of gun law amendments. We take a look at the possible tightenings that have already become known.
17:00
-
17:30
Jurisdiction of the Federal Criminal Police Office
Speakers:
Martina Wahl - BKA
Location: IWA Stage, hall 7 stand 7-501 & 7-406
10:00
-
10:30
Fascination Sword: a journey through the history of the most iconic of blades
Speakers:
Dr. Sixt Wetzler - Deutsches Klingenmuseun | German Blade Museum, Solingen
Location: BLADE Demo Area, hall 5 booth 5-201
The managing director of the German Blade Museum in Solingen, Dr. Sixt Wetzlar, will take you on a journey through the history of the most iconic of all blades - Be there!
10:30
-
11:00
„Knife Chat“ with Author Adrian Hopp - controversial views on industry and production
Speakers:
Christoph Daim // Adrian Hopp
Location: BLADE Demo Area, hall 5 booth 5-201
Our presenter and industry expert Christoph Daim brings author Adrian Hopp, another industry expert, on stage at the BLADE Demo Area. Here, controversial views on industry and production are the focus of the conversation.
11:00
-
11:30
Sharpening: Sharpening Knives on stage and new product releases
Speakers:
Jay Cavanaugh - Fortune Products/AccuSharp
Look forward to a presentation of new products from the manufacturer Accu Sharp. These include knife sharpeners, knives and processing kits.
11:30
-
12:00
Morakniv proudly presents the greatest collection of outdoor knives in decades – The Ash Wood Outdoor Collection
Speakers:
Lukas Zika - Morakniv AB
Location: BLADE Demo Area, hall 5 booth 5-201
Presentation of fair novelties! Be one of the first to get to see the new knife from Morakniv at IWA.
12:30
-
13:00
Maxis' MesserPodcast - What's going on in the knife market - Trends & forecasts for customers, dealers and manufacturers
Speakers:
Carsten Zulauf // Maxi Hänsch // Jörg Urbanczyk
Location: BLADE Demo Area, hall 5 booth 5-201
From their various professional perspectives, the experts will discuss the latest developments in the knife market. What remains in demand and what is coming, for example, in terms of knife types, design or material?
How should retailers stock their assortment portfolios with a focus on customer expectations? Don't miss the exciting insights from industry experts!
13:30
-
14:00
News/Specials: Brand and latest designs
Speakers:
Anders Haglund - Helle Fabbrikker
Location: BLADE Demo Area, hall 5 booth 5-201
Introduction of the Helle knife brand and presenting of its latest designs. This norwegian exhibitor takes you on a journey through its special features of the brand and novelties in the range.
14:00
-
14:30
News/Specials: MKM News 2023
Speakers:
Igor Bortolussi - Maniago Knife makers
Location: BLADE Demo Area, hall 5 booth 5-201
This Italian manufacturer offers a wide portfolio of products. Be curious what's new!
14:30
-
15:00
My „Special Selection“ -Highlights from the point of view of a knifemaker
Speakers:
Christoph Daim
Location: BLADE Demo Area, hall 5 booth 5-201
Our presenter and industry expert Christoph Daim will take you on a journey through his very own personal knife highlights of IWA OutdoorClassics 2023. Be curious!
15:00
-
15:30
Edge retention/sharpness, sharpening accessories. Knife sharpening rethought
Speakers:
Marco Manschwetus - Horl 1993 // Christoph Wiestler - Horl 1993
Location: BLADE Demo Area, hall 5 booth 5-201
Knife sharpening rethought - Horl 1993 shows HOW. Create knives. Sharpen. Honing.
15:30
-
16:00
Fascination Sword: a journey through the history of the most iconic of blades
Speakers:
Dr. Sixt Wetzler - Deutsches Klingenmuseun | German Blade Museum, Solingen
Location: BLADE Demo Area, hall 5 booth 5-201
The managing director of the German Blade Museum in Solingen, Dr. Sixt Wetzlar, will take you on a journey through the history of the most iconic of all blades - Be there!
16:00
-
17:00
News/Specials: PUMA - presentation of the individual brands
Speakers:
Hendrik Hiepass-Ayrus - PUMA // Bob Carpenter - PUMA
Location: BLADE Demo Area, hall 5 booth 5-201
The Solingen-based knife manufacturer with over 250 years of tradition and progress is pleased to present its individual brands at IWA. PUMA's CEO, together with the US partner, will focus on the US brands PUMA SGB and PUMA XP. Don´t miss it!
11:00
-
11:25
Exclusive product testing with Leica Camera Deutschland
Location: OPTICS Testing Area, Hall 3A booth 3A-300
11:35
-
12:00
Exclusive product testing with Georg Fritzmann & Söhne
Location: OPTICS Testing Area, Hall 3A booth 3A-300
12:45
-
13:10
Exclusive product testing with NIGHT PEARL
Location: OPTICS Testing Area, Hall 3A booth 3A-300
13:20
-
13:45
Exclusive product testing with HIKMICRO
Location: OPTICS Testing Area, Hall 3A booth 3A-300
13:55
-
14:20
Your new generation of hunting optics: Demonstration of PARD's night and thermal technology
Location: OPTICS Testing Area, Hall 3A booth 3A-300
14:30
-
14:55
Exclusive pruduct testing with AGM Global Vision
Location: OPTICS Testing Area, Hall 3A booth 3A-300
15:10
-
15:55
Exclusive product testing with Leica Camera Deutschland
Location: OPTICS Testing Area, Hall 3A booth 3A-300
