Double-Alpha Academy is a company with a difference. It is a company that was founded on a vision - Promoting Excellence in IPSC Shooting - and this vision remains our passion and our motivation. We are totally dedicated to the sport of Practical Shooting.
Double-Alpha Academy only sells products we know and believe in – because we ourselves use them. We are always on the lookout for or working to develop new products which meet that bill. The shooting range is our drawing board and the thrill of top level competition our inspiration.
In 2004 Double-Alpha Academy published my first book, Perfect Practice. This was followed by Thinking Practical Shooting in 2005. Now available in English, German, Italian, and Spanish, these books are enjoyed by shooters worldwide.
In 2003 we produced our first competition DVD. Since then Double-Alpha Academy has brought more than a dozen productions to the shooting community, including the official Match DVDs for the 2005 World Shoot and several USPSA National Championships. In line with our motto Promoting Excellence in IPSC Shooting, we have recently produced new coaching DVDs, bringing you the teachings of top shooters and coaches like Max Michel and Angus Hobdell in 3GM (soon in 3GM2 as well) and my new coaching DVDs, Master Class Series.
In 2006 Competitive Edge Dynamics and Double-Alpha Academy introduced the new CED7000 Shot Timer to the shooting world. This timer is fast becoming the industry standard. Building on our successful cooperation, CED and DAA continue to work together to develop new products. In 2007 the customized shooter's knee pads and the exciting Range Ready Cleaning Kit were introduced. And there is more to come!
We are very proud to announce that Double-Alpha Academy is now "CED Europe", the exclusive importer of all CED products to Europe and Africa. We stock and offer the CED product line to dealers and distributors in Europe, offering them local service and warranty, as well as greatly reduced lead times and transport costs. No longer do the best shooting accessories need to be ordered from halfway around the world! They are now in stock right here in the Netherlands.
Originally most of Double-Alpha Academy’s business was in the retail market. However it has always been our goal to develop and distribute our own products and other top brands of IPSC equipment. This goal is now being realized with our new spacious warehouse and a customer base that is more wholesale-oriented. We currently supply over 120 dealers and distributors around the world, and that number is constantly on the increase. We work hard to offer our dealers the very best customer service, as well as excellent profit margins and sales support.