High performance in target sports, nature activities and protecting people

3 - 6 March 2017 // Nuremberg, Germany

Posting print layout

What information should be shown in the print layout?

Create print layout

Scandinavian Village Bar

Brattland 333

83010 Undersåker


Phone: +46(0)31.209910

Request contact / appointment Request contact / appointment

Contact us

Please enter your personal information and desired appointment. You can also leave us a message.

Your personal information

Your message for us

Desired appointment during the exhibition

* Compulsory fields you must fill in.
Your message has been sent.

Would you like to use more facilities and advantages of the platform? Then please log in – or register here.

An error has occurred.


We’re Scandinavians with a strong outdoor heritage united in a group. Together we represent more than 1.880 years of experience in developing outdoor gear using one of the best equipped R&D labs in the world - our backyard, the Scandinavian wilderness.

SOG is proud of being vikings!

Scandinavian Outdoor Group (S.O.G.) was founded in 2000 as an industry initiative to serve outdoor retailers and media in export markets. It unites well-respected outdoor gear manufacturers from all five Nordic countries: Norway, Sweden, Finland, Denmark and Iceland.

Together We Are Stronger

Our cooperation is based on sales and media oriented projects serving outdoor gear retailers and journalists on markets outside the Nordic region. Our mission is based on the simple observation that if equipment works well up here in the north it must also be perfect for outdoor enthusiasts in the rest of the world. Our game plan is based on the basic insight that 1+1=3. By cooperating in our efforts to ultimately reach more users of our products, we can as a group create leverage and be more efficient thus creating a better result for retailers, media and members. Our spirit is like the Scandinavian mentality friendly, informal, open and democratic. Our credibility is strengthened by the fact that members of S.O.G are the original innovators of several outdoor products such as the liquid filled compass, the outdoor stove, the integrated frame back pack – to name a few.

S.O.G. is organized as a non-profit, non-political association registered in Sweden. We currently have more than 30 member companies, all well-respected manufacturers of outdoor equipment. Two member assemblies are held each year (spring and fall) where decisions on e.g. projects, budget, board of directors and new members are made. In conjunction with the assemblies, planning meetings for projects, socializing events and competence development seminars also take place.

S.O.G. is an associated member of the European Outdoor Group and represents the Scandinavian outdoor industry in lobby and global industry issues (Through EOG indirectly represented in FEDAS).

Members of the board of directors meet at least four times a year, and a work committee has more regular meetings to manage operational matters.

Scandinavian Village Bar offers you products from these product groups:

There are no entries in your notes.

Show notes


Clicking on an exhibitor opens his profile with more information.


The selected entry has been placed in your notes!

If you register you can save your notes permanently and access all entries even when underway – via laptop or tablet.

You can register an account here to save your settings in the Exhibitors and Products Database and as well as in the Supporting Programme.The registration is not for the TicketShop and ExhibitorShop.

Register now

Your advantages at a glance:

  • Advantage Save your notes permanently. Use the instant access to exhibitors or products saved – mobile too, anytime and anywhere – incl. memo function.
  • Advantage The optional newsletter gives you regular up-to-date information about new exhibitors and products – matched to your interests.
  • Advantage Call up your notes mobile too! Simply log in and access them at anytime.