High performance in target sports, nature activities and protecting people

3 - 6 March 2017 // Nuremberg, Germany

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Victorinox AG

Schmiedgasse 57

6438 Ibach-Schwyz


Phone: +41(0)41.8181-211

Fax: +41(0)41.8181-511

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Products of Victorinox AG (5)



Forester One Hand

LOGO_Forester One Hand

Ranger Wood 55

LOGO_Ranger Wood 55

Hunter Pro Wood

LOGO_Hunter Pro Wood

Hunter XT

LOGO_Hunter XT

1884 Following his apprenticeship in Paris and in Tuttlingen in South Germany, Karl Elsener opens his own cutler's business in Ibach-Schwyz. The energy for the grinding and polishing machines is supplied by a waterwheel driven by the Tobelbach brook.

1891 The Swiss Army is supplied with soldiers' knives for the first time.

1897  On June 12, the Swiss Officer's and Sports Knife is patented.

1909 To distinguish his knives from copies, the company founder decides to use the cross and shield, today's Victorinox emblem, on all pocket knives from this date on.

1909 After the death of his mother, the company founder chooses her first name "Victoria" as the company name.

1921 Stainless steel is invented (also known as "inox"). The new brand name "Victorinox" is produced by combining "inox" with the name "Victoria".

1931 The company Brown Boveri sets up the world's first fully electric hardening stove at Victorinox.

1969 Part of household and professional knife production is housed in a new five-storey building.

1980 The largest expansion project so far increases the size of the production, office and storage areas from 11,000 to 27,000 m². A workforce of 730 achieves sales of over CHF 65 million.

1989 The launch of Swiss Army watches in America is highly successful.

1992 The company opens the first of its own sales offices in Japan. In the years that follow, further subsidiaries are founded in Mexico, Brazil, Poland, Hong Kong/China, Vietnam and Chile.

1999 To strengthen the Victorinox brand and broaden its appeal, a range of luggage is developed. This is manufactured under license and following strict quality regulations.

1999 The founding of Victorinox Watch SA in Bonfol expands the watch division.

2000 The Victorinox Foundation is established. Its aim is to secure jobs for the long term and maintain financial independence.

2001 A leisure and business clothing collection is developed for the North American market. Offering the same high quality standards as the "Swiss Army Knife", it meets with considerable acclaim.

2001 All five Victorinox product categories are presented together for the first time in a flagship store in Soho, New York.

2002 Victorinox becomes sole shareholder of Swiss Army Brands Inc. in the USA. Its sales therefore exceed CHF 400 million for the first time.

2005 The takeover of Wenger SA, Delémont in the Jura region, knife manufacturer since 1893 and also a supplier of the Swiss army, is intended to secure the ongoing further development of the "Swiss Army Knife" and the future of its Swiss-based production.

2006 Relocation of Watch factory to Porrentruy

2007 Repositioning of Victorinox Swiss Army Fragrance with Victorinox Emblem

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