Attract attention!

IWA & OutdoorClassics attracts a highly qualified international trade public to Nuremberg through a number of communication measures tailored to target groups. The best basis for a successful exhibition presentation and good follow-up business.
 

Customer promotion measures
  • Your presence on the Internet: Attract attention before the exhibition – we publish all the important information about your company and products at the new business platform www.ask-IWA.info.

  • Promote your presence at the exhibition with an IWA & on your home page.

  • Use the advertising aids we provide for you in December, e.g. admission vouchers for personal customer invitations.

  • Publish an advertisement in the IWA News Preview and IWA News Daily - the IWA & OutdoorClassics team will be pleased to help if you need more information about it.

  • Photo service: After one exhibition is before the next, so make sure you record your presence at every exhibition – with photos of your team, stand and customers. You can use these to cultivate the contacts made at the exhibition and keep your company in the customer’s mind.

  • Put your press folder on display in the press centre.

  • Event service: Plan an event as part of your presence at the exhibition – you with creative ideas and perfect implementation.
Your advantage: Maximum attention from your target group and well-informed visitors.
Communication measures
Besides organizing and handling your presentation, the NürnbergMesse team can take over all visitor promotion and press work.

Our services for press work and visitor promotion include:
  • Multistage direct mailings to all relevant target groups

  • Mailing of the IWA Daily News (150,000 copies) to former and potential IWA & OutdoorClassics visitors

  • Selective advertising in well-known national and international trade journals

  • Extensive press work in trade, daily, business and public media, radio and television

  • Intensive acquisition of trade visitors at important branch events

  • Visitor information events throughout Europe and in selected non-European economic regions

  • Early provision of free advertising aids for your own advertising

  • Selective banner advertising via specialized Internet portals

  • Worldwide Representatives for approaching international visitors locally

Links & tipps

Online Service Center

Place all your orders via Internet
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